Measure your results through AdWords campaigns
- July 17, 2016
- Advanced SEO Techniques, Business advice, Online marketing, Travel and Life, Travel Business
Integrate your online travel websites with Google Analytics and Google AdWords so you can measure your campaigns and do more of what works. Search engine advertising such as AdWords is a fast way to spread word about your company’s services.
This platform allows you to show ads to potential customers who are searching for products you sell through Google.
Conversion Rates per Device
With Google AdWords you can know which devices your customers are using when they are browsing your online travel websites. If the data it collects shows you increase in mobile conversions, you will know that you need to focus on improving the mobile design of your website. A responsive web design is a must-have for anyone in the travel industry.
Traffic Volume per Country
Google AdWords helps you to analyze the traffic you receive on your site per country. This can help you target your advertisements to the right audience, and also will allow you to create a website that is appealing to people from that region of the world.
Traffic per Channel
This metric showcases how your customers find you, and can help you direct your promotions and advertisements in the right direction.
Demographic Information
Demographic information can tell you more about the type of people who are most interested in your tours and activities. This helps you to adjust your online travel websites in order to grab the attention of your target audience.
The data that it collects can tell you so much about your users and what they want from your site, how they find it, what pages they read and how they leave. If you can interpret the data and help your users achieve their objectives more efficiently, you will reap the rewards
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We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.
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One of the most easy to use travel management software for travel and tours operators of Nepal. Create and manage holidays with online payment integration.
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